- February 18: National Crab-Stuffed Flounder Day
- February 20: National Cherry Pie Day
- February 23: National Banana Bread Day
- February 26: National Pistachio Day
- February 28: National Chocolate Souffle' Day
"How the heck do I use that to get publicity??" you ask? Easy.
The media is always looking for new and unusual food ideas for their audiences, whether it's TV, radio, newspapers, or online. Combine your food and wine knowledge to create something special for each of these days and you're in!
What Kind of Crab are You?
For example: National Crab-Stuffed Flounder Day. This dish has two different flavors to it: crab and fish. What kind of wine would you recommend? Even more so, different types of crab have different flavors. So what kind of wine would go well for what type of crab? That's the sort of thing TV looks for.
Chefs....how would you cook the flounder to make it more interesting? Most people (myself included) view flounder as a kinda-bland white fish. How can it be perked up so it's more interesting? Can you come up with 5 different sauces that'll liven up the flounder? That's the sort of thing that'll get you noticed.
A Match Made in Chocolate
February 28 is National Chocolate Souffle' Day. Red wine dealers, that's your day! There are plenty of varieties of chocolate (milk vs. dark, amount of cocoa, etc.), so there's plenty of variation on the theme. What type of red wine would go with a souffle made with milk chocolate? Or how about a dark chocolate souffle'? The perfect wine for that souffle' is something that is of interest to foodies everywhere.
Don't believe it? Hey...somebody came up with this recipe on CNN. Why not you?
http://www.cnn.com/2009/LIVING/homestyle/02/12/mr.wine.chocolate/index.html
So take advantage of the national food holidays. There are at least five coming up. Dream up some interesting combinations of foods and wines, and send a news release to the TV stations and newspapers. You'll be surprised how receptive they are to your ideas.
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