Good Days in June for Publicity

Get Publicity in June Using Food-Related Days

June is here, and with it comes summer! Grilling, barbecue, and lots of outdoor foods and activities. With a little creativity, you can position your foods with the media so that they’ll produce stories about you.

Now’s the time because with the warm weather there are a lot of barbecues, etc., and people are looking for something new and different for their outdoor dining.

Food Related Days in June 2010:

June is:
• Dairy Month
• Turkey Lovers Month
• Iced Tea Month
• Beef Steak Month
• Frozen Yogurt Month (!!)

Select Days in June:
June 3: Rocky Road Day
June 4: Frozen Yogurt Day
June 9: Strawberry Rhubarb Pie Day
June 13: Lobster Day
June 14: Strawberry Shortcake Day
June 19: Martini Day (!)
June 20: Vanilla Milkshake Day
June 25: Strawberry Parfait Day
June 30: Ice Cream Soda Day

Need some ideas?
Here are a few headlines from past June issues of food magazines.
• Best grilled BLT sandwich
• Desserts cooked on a grill
• Ice cream sundaes for lazy days
• Great wines for grilled food
• 20 fast sauces and salsas
• 10 smart tips for easy grilling

Be creative with your recipes: Showing a TV audience how to make a sundae using praline ice cream and nectarine-red wine sauce will get plenty of attention on June 24, Creamy Pralines Day.

So come up with some interesting food or wine ideas for the “days” of June. It can get you a lot of publicity.

And to prove it, in the next blog post I’m going to tell you about a recurring “day” in June that one well-known food company takes advantage of and gets tons of publicity AND tons of new business every year. So come back and learn!

See you at the next post!